Drakes Rewards 2026: Joining and Redemption Process

Drakes Rewards is the free loyalty program run by Bluegrass Hospitality Group (BHG), the company behind Drake’s. In 2026, new members get a $5 welcome reward, emailed within 24 hours of signing up, and earn 1 point for every $1 spent on food and non-alcoholic drinks. Members also get a free dessert on their birthday and on their anniversary.

Points are earned on dine-in and online carry-out orders, and gift card purchases count too. Drake’s official rewards page lists only the single $5 welcome reward, so the “extra $5 after 24 hours” mentioned in older guides is not part of the current program. You can manage your account in the BHG Rewards app for iOS and Android. Want to treat someone? See Drakes gift cards.

Drakes Rewards Detail 2026

Here is what Drakes Rewards members get, according to the official program page:

• $5 Welcome Reward: Emailed within 24 hours of joining. It cannot be used on the same day you sign up.
• Points for Spending: 1 point for every $1 spent on food and non-alcoholic beverages, dine-in or online carry-out. Alcohol does not earn points.
• Complimentary Birthday Dessert: A free dessert reward sent for your birthday.
• Complimentary Anniversary Dessert: Another free dessert reward for your anniversary.
• Gift Card Points: Buying a BHG or Drake’s gift card also earns points for the purchaser.

Points expire after 18 months with no account activity, and earned rewards expire one year after they are issued. If you forget to scan, you can add missed points within 30 days of your visit.

Welcome Reward: $5 Bonus Awaits

When you join Drakes Rewards, a $5 welcome reward is emailed to you within 24 hours. Because it arrives after sign-up, you can’t use it on the same visit, so join a day or two before your next trip to Drake’s or any other BHG restaurant.

Membership Benefits:

• Email Updates: Members get news on offers, promotions, events and new menu items from BHG restaurants.
• Birthday and Anniversary Desserts: Free dessert rewards for both special days.
• One Account for BHG: Points work across Bluegrass Hospitality Group restaurants, not just Drake’s.
• Mobile App: Track points and rewards in the BHG Rewards app on iOS and Android.

How to Join Drakes Rewards

Joining is free. Sign up on the Drake’s or BHG Rewards website, or download the app, and fill out the registration form with your:

• Name, phone number, birth date and anniversary date (so you get your dessert rewards)
• Email address and a password for your account
• Preferences for receiving offers by email or text message

Easy Redemption Process

• Earn: Give your rewards phone number or scan the app when you pay, or log in when ordering carry-out online.
• Check Your Rewards: Rewards you have earned show up in your account and app, and some arrive by email.
• Redeem: Tell your server you want to use a reward, or apply it at online checkout.
• Fix Missed Points: Submit a missed visit within 30 days to get the points added.

Keep your account active, since points expire after 18 months of inactivity. For full terms, check the rewards page on Drake’s official website.

Conclusion

Drakes Rewards is free and simple: a $5 welcome reward within 24 hours, 1 point per $1 on food and non-alcoholic drinks, and free desserts for your birthday and anniversary. Points work at all Bluegrass Hospitality Group restaurants and can be tracked in the app. Just remember that points expire after 18 months without activity and rewards expire after a year.

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